To Gain and Keep Your Prospect’s Attention, Focus on Relieving Their Fear Instead of Manipulating It (VIDEO)

Previous Videos in This Series on Attention

If you haven’t seen my other thirteen videos in this series, then you can check them out here:

1. Make Sure Your Prospect Receives “Return on Attention” If You Want Them to KEEP Paying Attention (VIDEO)
2. What We Must Pay Attention to in Order to Get a Prospect’s Attention (VIDEO)
3. The Spoiler-Free, Attention-Getting Lessons We Can Learn from Avengers: Endgame (VIDEO)
4. Attention-Getting Lessons from ‘The Voice’ TV Show (VIDEO)
5. Without Attention, There Is No Marketing (VIDEO)
6. The 3 Primary Ways to Get Attention (VIDEO)
7. The Attention-Getting Secret That Marketers Can Learn from HGTV (VIDEO)
8. The Attention-Getting Lessons Marketers Can Learn from Podcaster John Lee Dumas (VIDEO)
9. The Secret to Using the Reticular Activating System to Capture Your Prospect’s Attention (VIDEO)
10. The Attention-Getting Lesson Marketers Can Learn from the 1st Millionaire of the Gold Rush (VIDEO)
11. How Marketers Can Capture Attention Using My ’31 Types of Content We Crave’ (VIDEO)
12. How Marketers Can Increase Traffic and Gain More YouTube Subscribers by Learning to KEEP Attention (VIDEO)
13. The Reason Why the MAJORITY of Your Sales Will Come from Your Ability to KEEP Attention (VIDEO)
14. Why Marketers and Companies with the Most Empathy Win the Attention Keeping Game (VIDEO)
15. The Companies and Marketers Who Give Shall Receive (VIDEO)

Now, let’s get to today’s post…

There’s Nothing to Fear, But Fear Itself

Have you ever thought about the role that fear plays in keeping our prospects from buying?

Once you realize how often fear plays a part in stalling the sales process, you’ll begin to have a new understanding of why gaining and keeping your prospect’s attention is so important.

In my latest video, I share one of my favorite quotes about courage, a quote I once heard Dan Sullivan, from Strategic Coach, share on the 10X podcast.

I reveal what it is at the beginning of my video because until we realize our own problem with fear, we’ll never understand our prospect’s problem with fear.

To Gain and Keep Your Prospect’s Attention, Focus on Relieving Their Fear Instead of Manipulating It (VIDEO)